Maria Aspen of the New York Times tackles the always controversial topic of television advertising.
TELEVISION advertising has long been frowned on in the legal profession, as it can conjure images of ambulance-chasing personal injury lawyers and, in some cases, can run afoul of state laws. But a new partnership between a prominent legal directory and an Internet-based advertising agency is trying to overcome these negatives.
http://www.nytimes.com/2007/06/19/business/media/19adco.html?_r=1
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